Panasonic Announces U.S. Reorganization

Panasonic System Communications Company of North America, a leader in delivering technology solutions for government, enterprise and SMB markets, today outlined key elements and organizational changes related to its expanded operation focused on helping its customers to transform information into innovation. The combined B2B solutions organization, initially announced in January, is part of an extensive corporate transformation in this region.

“The new company is built on the foundation of Panasonic’s celebrated engineering capabilities and the core principles of our founder, Konosuke Matsushita, who believed that customers should be at the center of all activities,” said Rance Poehler, president, Panasonic System Communications Company of North America. “Based on these core principles, we are focused on delivering reliable and trusted solutions that help our customers convert information into the insights that drive true innovation. With an expanded breadth of products and customer-inspired solutions, we are now able to offer our channel partners and customers a streamlined way to work with us. With one strategy and one organization, we are unified in our purpose to help our customers make the connections that improve business processes and drive better outcomes.”

Vertically Oriented Organization Focused on Developing Customer-inspired Solutions Delivered via the Channel

The company is expanding upon the vertical market and partner-centric approach it pioneered within its video production, audio/visual, mobile computing and other businesses. Panasonic solutions for business are structured to align with multiple vertical market and practice areas including: Government, Defense, Public Safety, Healthcare, Retail, Hospitality, Broadcast Media and Production, and a range of commercial enterprises, from Automotive, Utilities and Insurance to small-to-medium-size businesses in a variety of markets.

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