rAVe eNewsletters Announces rAVe Rental [and Staging]


30-Year Staging guru, Joel Rollins, to be Contributing Editor and Columnist

Kayye Consulting, publisher of rAVe Pro and rAVe Home eNewsletters for the commercial and residential audiovisual channels, announces rAVe Rental [and Staging].

The new publication, to be published on the rAVe website and distributed via email in the same fashion as rAVe Pro and rAVe Home, will be published once a month. It is the first of other AV market segments that rAVe will address over the next year.  
We are extremely proud of the successes of rAVe Pro over the last five years and rAVe Home over the last four, said Gary Kayye, CTS, in making the announcement. We now see an opportunity to bring our style of news reporting, commentary and market analysis, to specific segments of the channel, starting with rental and staging.

rAVe is known for not just reporting the news but, when applicable, reporting it in a way that provides context to the readers. The editorials take daring stances on issues facing integrators and manufacturers. The readership of both newsletters is composed of dealers, manufacturers and end-users.

Leading the rAVe Rental [and Staging] editorial team with his wit, passion and knowledge of the market will be industry veteran, Joel Rollins, who will serve as a contributing editor and opinionated columnist. rAVe Editor-in-Chief Denise Harrison will oversee the new publication. Producer Sara Abrons will work with production and sponsors. Gary Kayye will be the publisher, as with the other rAVe publications.

Joel R. Rollins, CTS-R, is General Manager of Everett Hall Associates, Inc. and is well known throughout the professional AV industry for his contributions to industry training and his extensive background in AV rental, staging and installation. Before joining EHA, Joel was General Manager of Riverview Systems Group, Inc. Riverview, based in San Jose, California, is an AV staging and installation company specializing in major national events and design/installation projects for Silicon Valley firms.

rAVe has become the must read publication in ProAV, said Rollins. It’s hard to find anyone who doesn’t read it to keep up on news, and to understand how that news pertains to their professional planning. The opportunity to write hard-edged, opinionated pieces that represent what I think is right and wrong within the rental and staging industry is a perfect outlet for me and I greatly look forward to the new venture.”

Sponsorships will be much more limited than in the other rAVe eNewsletters, so interested sponsors are encouraged to apply right away by contacting Gary Kayye at gkayye@kayye.com or (919) 969-7501.